Thanks to Josh Maher for another exciting Seattle Lunch 2.0., which kicked things off with Buzz Bruggeman and a thought provoking presentation on getting seconds back in your life by using ActiveWords.
The host, with prime office space on Pike Street, Zumobi informally shared the good news, bad news and more good news about their launch. It sounds like things are really getting started for them (globally), so keep your eyes on them. They are here to give mobile users a “unique, lush and engaging” way of accessing content and their user interface is based on many years of Human-Computer Interaction research, which is device neutral and open for developers. Good (smart) move.
I am continually excited about how light-weight, easy to use and motivating mobile access will help everyone collaborate more effectively, as well as offer just-in-time information…performance support anyone? We have been chained to our workstations or to either clunky laptops, or clunky interfaces for too long. If any developers out there are interested in using Zumobi to collaborate on a ‘thin’ learning management application, feel free to comment.
Have you seen the Geico Caveman’s Crib site? It allows the user to explore the private rooms of a modern day caveman bachelor pad. This non-linear exploration includes multiple rooms, media devices, and other flash stickiness. They have even managed to incorporate the iPhone right on time. I love the way it was produced. It utilizes interactive multimedia and includes awesome video and graphics.
This virtual landing pad is at the tail end of successfully produced viral TV commercials, which easily found their way to YouTube and is part of the gradual shift from TV programming to an demand everything. Who cares what Geico sells…I wouldn’t be shocked if this story evolves to be an actual web series, or even movie. Daniel Baldwin has my vote for lead or supporting character.
With the iPhone buzz, rippling into business as usual mode, what I am stoked about is the idea of rich mobile connection. It just makes sense to have in-flight access to the world. Why be chained to a clunky monitor, flat or otherwise.
With the convergence of social (web 2.0) media and Apple’s lead on accessible mobile devices, we can live life, and stay connected with old and new important things in our lives. Maybe the MIT $100 laptop for every child, should actually be in the form of a mobile device. As speech recognition and touch screen technology evolves, we can finally get ride of the keyboard + mouse hardware band aids and stop hurting our posture unnecessarily.
What I am equally excited about is how mobile devices will continue to shape the design of content. With the optimization of sound, movement, size, color and emphasis, as always old ideas will be taking shape in new form. What we can expect is stunning and concise visual information.
National Geographic continuously delivers effective informal learning content by incorporating effective design elements.
They utilize grid, color and emphasis, which engages the user and raises their information to the top.
They also deliver amazing podcasts, videos and games to target different learning styles. They even incorporate personalization in some of their games to help with engagement. The graphics, animation and video editing are quite spectacular. Check them out.
A colleague forwarded visuwords for me to check out. It is a well executed flash-based web application, which visually displays meanings and associations with words and concepts.
- No instructions required
- It is visually pleasing
- It makes learning fun